Intercultural Communication: Building a Global Community

Competence in communicating across cultures is a prerequisite for success in today s fast-changing global community. In Intercultural Communication, Patel, Li and Sooknanan draw on their deep intercultural experience to show us how to build successful communication bridges across diverse cultures.

The book explores various theoretical positions on global communication ethics and norms by providing an overview of the contemporary socio-cultural situation and seeking ways in which common ground may be found between these different positions.

The authors raise points of critical reflection on intercultural events and issues in various areas of communication including health, work, environment and education. The book also covers a range of issues, from the interactions of various cultures to the expansion of social organizations and the growing global infrastructure.

By integrating glocal perspectives in intercultural communication, the book addresses the long-term strategy of developing a global community without sacrificing indigenous local values.



Table of Contents:

Foreword by FRANK SLIGO Preface I: CONCEPTS IN INTERCULTURAL COMMUNICATION Building a Global Community FAY PATEL, MINGSHENG LI and PRAHALAD SOOKNANAN Overview of Intercultural Communication MINGSHENG LI and FAY PATEL Exploring Surface and Deep Levels of Intercultural Communication FAY PATEL Global Community Engagement FAY PATEL and PRAHALAD SOOKNANAN Education for the Global Citizen MINGSHENG LI Intercultural Communication in the Global Workplace PRAHALAD SOOKNANAN Cultural Perceptions on Environment and Global Contexts MINGSHENG LI and FAY PATEL Technology as Cultural Power and its Social Impact FAY PATEL Critical Issues in Intercultural Communication FAY PATEL, MINGSHENG LI and PRAHALAD SOOKNANAN Intercultural Communication in Practice: Challenges and Barriers MINGSHENG LI , PRAHALAD SOOKNANAN and FAY PATEL II: CRITICAL PERSPECTIVES IN INTERCULTURAL COMMUNICATION EVENTS Family FAY PATEL, MINGSHENG LI and PRAHALAD SOOKNANAN Religion FAY PATEL, MINGSHENG LI and PRAHALAD SOOKNANAN History FAY PATEL, MINGSHENG LI and PRAHALAD SOOKNANAN Culture, Gender and Race FAY PATEL, MINGSHENG LI and PRAHALAD SOOKNANAN References Index About the Authors