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Management Information Systems

Author Information

James O'Brien, George Marakas

Product Details

ISBN: 9780073376813

Publish Date: 10/22/2010

Publisher: McGraw-Hill/Irwin

Number of pages: 712

Description

Overview: The benchmark text for the syllabus organized by technology (a week on databases, a week on networks, a week on systems development, etc.) taught from a managerial perspective. O’Brien defines technology and then explains how companies use the technology to improve performance. Real world cases finalize the explanation.

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